Facebook & WhatsApp Announce New Targeted Advertising


The popular messaging service Whats App will begin accessing users phone numbers in collaboration with Face Book which will create room for more targeted advertising and friend recommendations on the social network. This is the first privacy policy update from the company since being acquired by Face Book in 2014. Whats App also announced they are exploring ways to allow businesses to send messages through the platform.
http://feeds.reuters.com/~r/reuters/topNews/~3/XKdyj0pyYFg/us-facebook-whatsapp-privacy-idUSKCN1101C6
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This video was produced by YT Wochit News using http://wochit.com

Truth in Advertising


Proof that false advertising is a vicious urban myth! Directed by Tim Hamilton for 2001 Cannes Film Festival. Advertising is dead. Long live Advertising!

Hey Microsoft, ReCore Is About To Release And You’re Not Advertising It AT ALL!


I like that Microsoft has had plenty of new IP this generation. Ryse, Titanfall, Quantum Break, Scalebound, Sea Of Thieves and obviously ReCore. Yet Microsoft hasn’t done a single ad for ReCore to date!
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The Best Film Advertising in the World 2016


D&AD Pencil Winning Film Advertising 2016.

We spoke to members of our Film Advertising Juries to find out what they looked for when choosing the best examples of Film Crafts in 2016.

All our questions and more were answered by our panel, who are:

Sue Higgs – Group Creative Director, Grey London
Toni Segarra – Founder & Chief Creative Officer, SCPF
Aricio Fortes – VP Executive Creative Director, DM9DDB
Airton Carmignani – Director, STINK
Khai Meng Tham – Co-Chairman & Worldwide CCO, Ogilvy & Mather
Mark Summers – Casting Director, Mark Summers Casting & Management
Roberto Vilhena – CCO & Copywriter, Artplan

And here is the work in order of appearance:
http://ow.ly/OBPz303xHPn
Volvo Vintersaga
Wood Pencil / Film Advertising Crafts / Cinematography for Film Advertising / 2016
Agency Cut+Run
Client Volvo

http://ow.ly/hKIM303xHRm
Spectre- Opening Title Sequence
Wood Pencil / Film Advertising / TV & Cinema Title Sequences / 2016
Agency Rattling Stick
Client Eon Productions

http://ow.ly/dCtX303xHWq
37 days
Graphite Pencil / Film Advertising Crafts / Production Design for Film Advertising / 2016
Agency Leo Burnett France
Client Atlantic Group

http://ow.ly/oU0I303xI2C
Under Armour Phelps 90
Yellow Pencil / Film Advertising Crafts / Direction for Film Advertising / 2016
Agency Droga5
Client Under Armour

http://ow.ly/pEJU303xI4y
Shoplifters
Yellow Pencil / Film Advertising / Cinema Commercials 61-120 Seconds / 2016
Agency adam&eveDDB
Client Harvey Nichols

http://ow.ly/GbyF303xI65
Samsung Cycling
Graphite Pencil / Film Advertising Crafts / Sound Design for Film Advertising / 2016
Agency Wave Studios
Client Hoon Kang (Head of Sports and Entertainment Marketing)

http://ow.ly/O1WD303xI7D
Piggy Sue
Graphite Pencil / Film Advertising Crafts / Casting for Film Advertising / 2016
Agency Revolver/Will O’Rourke
Client Vodafone

http://ow.ly/Mbhh303xIa3
Channel 4 Idents
Graphite Pencil / Film Advertising Crafts / Cinematography for Film Advertising / 2016
Agency Academy Films
Client Channel 4

http://ow.ly/Ig52303xIcP
AXE – Find Your Magic
Wood Pencil / Film Advertising / TV Commercials 41-60 seconds / 2016
Agency 72andSunny Amsterdam
Client Unilever

http://ow.ly/OsYQ303xIeG
Proudly Seeking Pleasure
Yellow Pencil / Film Advertising / TV Commercials 41-60 seconds / 2016
Agency Lola MullenLowe
Client Unilever

http://ow.ly/VN3K303xIhb
Solidarity Queue
Graphite Pencil / Creativity for Good (White Pencil) / Advertising & Marketing Communications – Not for Profit
Agency Leo Burnett Tailor Made
Client Clube Sangue Bom (Good Blood Club)

http://ow.ly/KsqG303xIjH
Nivea Doll
Graphite Pencil / Direct / Direct Innovation / 2016
Agency FCB BRASIL
Client BDF NIVEA Brasil

http://ow.ly/Rubm303xIlV
Eliot Rausch – Samsung Surf – We Are Greater Than I
Wood Pencil / Film Advertising Crafts / Cinematography for Film Advertising / 2016
Agency Stink
Client Samsung

http://ow.ly/GEmM303xIq9
Forever Forward
Graphite Pencil / Film Advertising Crafts / Editing for Film Advertising / 2016
Agency Whitehouse Post & Leo Burnett Germany
Client Dunlop

http://ow.ly/CHo4303xIs2
ESPN/ AT&T – Fletcher’s Drive
Graphite Pencil / Film Advertising Crafts / Direction for Film Advertising / 2016
Agency Work Editorial
Client ESPN / AT&T

CUMINTENIA PAMANTULUI – ULTIMUL TREN


“Nu este greu sa faci lucruri. Greu este sa te pui in starea de a le face.”

Constantin Brancusi

Credem ca Romania nu trebuie sa devina tara tuturor posibilitatilor. Ci tara in care doar lucrurile bune devin posibile. Ii suntem datori lui Brancusi sa ne pastram Cumintenia? Poate.

Dar, inainte de toate, suntem datori fata de noi insine sa intram in starea de a ne pastra demnitatea si dorinta de a face ca lucrurile de valoare sa nu ne mai scape printre degete. Credeti ca putem face acest lucru? Noi suntem siguri ca da.

#haicasepoate